"Brisk and flavourful, with cedar and citrus highlights."


With its distinctive taste of cedar, grass and citrus, “Genji” delivers a crisp and refreshing “cold sake” experience. Falls midway between robust junmai and refined ginjo sake expressions.

Characteristics of Hoyo "Genji" Junmai

ABV: 15%

Grade: Junmai

Taste: Light & Dry

Storage: Keep in a cool dark and dry place

Rice Variety: Kura no Hana

Yeast: Association No.901

Brewing Method: Sokujo

Polishing Ratio: 55%

Acidity: 1.3

SMV: +4

Food Pairing

Seared tuna or bonito and exotic vegetables like asparagus and artichoke.

Recommended Serving Temperature



The Uchigasaki Brewery is located in Miyagi prefecture.

The Uchigasaki Brewery

In 1620 Date Masamune, daimyo of present-day Miyagi Prefecture, ordered his retainer Uchigasaki Oribe to build a town one day’s march from Sendai on the road north to Aomori. In 1661 Oribe’s son Sakuemon founded Uchigasaki Brewing Company, which has continued in production for 355 years and is the oldest brewery in the region. Little is known of those early days, and we can only surmise what the brewery’s sakes tasted like then. But today we know just what to expect when we see a bottle with the brewery’s Hoyo label on it. The flavour will be delicate, the texture smooth and evenly balanced. This is especially so in the case of labels made from regional rice strains like “Manamusume” and “Kura no Hana,” which lend themselves to the brewery’s gracious brewing style.